Please submit your peer evaluations online. Download the template file (InigoM.xls), enter your evaluation scores, and then upload.

All the technology is in place for you to implement your Internet Marketing Design [IMD] – for those of you still looking for themes, check out these.  It’s now time to start to formalize your strategy.  Napkin mockups, auxiliary files (random content, actual content), and a formal design document are all things you should be [...]

Continue working on the first section of your formal document:  Business Objectives.  Refer to the presentation on IMD (Internet Marketing Design).  Begin your situational analysis by identifying your MWR; do a SWOT or ACC, etc. All supporting research should be saved in Auxiliary documents (.DOC) – these documents may become hundreds of pages long, but [...]

Create an administrator account for your website:  user is “mshaffer” and the password is the password for the class.  If you are having problems with your website, I can login and see what you are seeing (you can disable at the end of the semester) In your website settings, turn on a “non default” Permalinks [...]

Optional Task (10 points “extra credit”) Attend the Burtenshaw Lecture and write a two paragraph comment to this post. The first paragraph should be a summary of her lecture. The second paragraph should be an evaluation (what I liked / didn’t like) of the lecture.

Create an email account:  donotreply@domain.com that is a web email account. [Add] Create an email alias for your domain:  info@domain.com that forwards to your email address. [Manage Aliases]  Per Paige’s comment, use the Add feature, and then forward it to your hotmail, yahoo, gmail, (etc.) account. Login at https://www.websitesettings.com/ with the username and password provided [...]

Please take a look at the updated calendar.  Some of the book review days have changed.  Next class period a rubric will be fully explained.  Your book review will be evaluated by yourself, the instructor, and three peers [rubric]. As you read your book, you should do a full outline (mine is about 14 pages).  [...]

Add a comment under your “My Idea” that has a link to your domain name. Add another comment under your “My Idea” that describes specifically the purpose of the website, the content structure, the marketing objectives, etc. Install WordPress on your website: Download WordPress software. Unzip the software on your computer. FTP the contents of [...]

Create an account for Google Analytics. Create an account for Google Webmaster Tools. Create an account for Google Adsense. Get a Google Map key for your domain name. If you correctly configured your Name Servers with the following options: DNS1.STABLETRANSIT.COM DNS2.STABLETRANSIT.COM you should be able to type in your purchased domain and get a small [...]

Download the peer evaluation template for the one-minute “elevator” presentations. Data-enter your scores from your hardcopy.  Be certain to replace InigoM with your username. [Other students will NOT see your individual evaluation; they will see the average scores they received.] Save the file as your username, following the InigoM.xls format, and upload the spreadsheet. Turn [...]